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Aurum AI LabsAurum AI Labs

Performance Marketing Manager

I walk into Monday with one story, not three.

Monday morning. The CMO asks "what's working?" Three dashboards give three answers.

Paid Media Optimisation
ROAS, waste out
Ad Creative & Copy
ads ready to upload, in every size you need
Media Performance & Reporting
every ad account, read the same way

Where it breaks

What the job looks like today.

Three platforms, three stories — I can't tell my CMO what's actually working.

Performance Marketing Manager
  • Three platforms, three numbers, no single truth.
  • Spend keeps running while the answer is pending.
  • Another dashboard, still no decision.

What you've tried

  • Exporting everything to a spreadsheet on Sundays
  • The agency report that's two weeks stale
  • Going with gut and hoping

What you do today

AI writes ad copy. It doesn't tell you which campaign is burning budget.

The use case

What changes.

Three workflows, each closing in on a target you already own.

  • Paid Media Optimisation

    ROAS, waste out

    What goes in
    Your ad accounts, your budgets, and the target each campaign works to.
    What we do
    We find wasted spend across your ad accounts and propose bid, budget, and keyword changes.
    What you get
    Wasted spend found early, and budget moved only on your approval.
    Paid
  • Ad Creative & Copy

    Ads ready to upload, in every size you need

    What goes in
    Your brand assets, selling points, keywords, landing page, and the ad sizes you need.
    What we do
    We write search ad copy in your brand voice and build display ads to Google's specs.
    What you get
    Search ad headlines and descriptions within Google's limits, and display ads for each size.
    Paid
  • Media Performance & Reporting

    Every ad account, read the same way

    What goes in
    Your ad accounts on every platform, and the results you report on.
    What we do
    We pull results from each ad account, check the set-up, and explain what drove performance.
    What you get
    Spend and results side by side across platforms, and what to change next.
    Paid

Marketing Workflows, Automated.

The method is built in. You close in on the target.

Stop prompting. Start marketing.

Automate your campaign workflows

Assess it — see where you stand, free.